In the new music video and cover artwork for his latest single, “Like I Love Country Music,” Kane Brown is seen decked out in classic country attire with his leather jacket layered with fringe in the back and a wide-brimmed cowboy hat. To fans, this isn’t the typical street-style they’re used to seeing Brown in, but he shared that these items of clothing were chosen specifically. It both served a purpose as it coordinated with the song and gave him a new level of confidence.
Wearing the cowboy hat as an adult was like a full circle moment for the chart-topping hitmaker, who wore similar accessories when he was being raised in Tennessee.
“Well, I grew up going to the rodeo, and I’ve got video of me in a cowboy hat and cowboy boots,” he recently shared with Country Now. “And as I got older, just got into more of the streetwear type of stuff. And whenever I release this song, everything about the song is a throwback, the sound, the music video… So I thought, might as well just go all out.”
Brown also revealed that although it’s not what he’s used to currently wearing on stage for performances, sporting the cowboy hat turned out to be better than he expected. He said that it made him feel “powerful” and gave him a better understanding of why his fellow country stars choose to make it a staple in their wardrobes.
“My stylist definitely made me look a lot more country than what I wanted to go for. I kept saying, ‘No wonder Jon Pardi and Kenny Chesney feel… Just powerful,’” he says with a laugh. “I don’t know, something with the cowboy hat. I had to put it on, I feel like a damn superstar!”
As a recent guest on The Bobby Bones Show, host Bobby Bones also stated he had never seen Brown wearing a cowboy hat before. During the interview, he wore his usual “Family” baseball cap as he explained that when they wrote “Like I Love Country Music,” he knew the artwork to accompany it had to embrace the same ’90s style that the song has.
When talking to Bones about the music video, he shared that he wanted to wear a cowboy hat and that his stylist later added black leather pants to the mix.
“The funny thing was, I said I wanted to wear a cowboy hat…but wait until you see my whole outfit. They brought out leather pants and I was like ‘okay y’all are pushing it,’ but I put them on.”
The country hitmaker and Chattanooga native just released the music video for “Like I Love Country Music,” which finds Brown wearing a black cowboy hat, leather pants and black boots.
Directed by Alex Alvga, the clip was filmed at The Nashville Palace, a live music venue in Music City that first opened in 1977 where dozens of country music icons have graced the stage, including Johnny Cash, Alan Jackson, Randy Travis, George Jones and more.
Throughout the clip, Brown showcases another side of himself that is not often seen, as he dances and sings along to the fast-rising country single.
Last month, Brown shared a heartwarming video on social media of him and his daughter, Kingsley, dancing to the new single. He shared that “powerful” energy with his little girl as they both wore matching cowboy hats. Even though it was a bit oversized on her, they still jammed out to the new song together, earning a big smile from Kingsley.
In the caption of the video Brown wrote: “3 things! 1: This will be the new radio single (like I love country music) 2: thank you @brooksanddunn 🔥 3: this little girl is so damn cute ❤️.”
Brown recently announced his massive, international Drunk or Dreaming Tour, which is set to begin in September.
The trek will feature special guests Restless Road, Jessie James Decker, Blanco Brown and Chris Lane on select dates. Kicking off on September 17 in Melbourne, Australia, the tour will continue through Australia, New Zealand, Canada, UK, and Europe.
The Drunk or Dreaming Tour marks Brown’s first time touring in Australia and New Zealand, and his long-awaited return to Canada and Europe.
