After teasing fans for several days on social media, the Pennsylvania native took to Instagram on Sunday evening (Mar. 20) to reveal the exciting news with fans.
“The time is here… I am SO unbelievably excited to announce the launch of my wine @allenrosewine!” Katelyn wrote. “I have been working on this project for almost two years now and cannot believe I get to finally share it with you all 😭”
“Allen Rose is the combination of Kane and my middle name, and we have sat on this name for years knowing it would represent something special,” Katelyn continued.
“Family & friends mean the most in our lives and coming from a family where sitting around a table with a glass of wine created some of the best memories and beautiful conversations, really encouraged me to create something special and delicious to continue those traditions,” Katelyn continued.
To launch the wine brand, Katelyn decided to kick off Allen Rose Wine with two flavors, a rosé and a white wine. Each type of wine is gets its namesake from Kane and Katelyn Brown’s two daughters, Kingsley Rose and Kodi Jane. The white wine, a pinot gris, is named Kodi and the rosé is named Kingsley.
“I am launching my white wine and my rosé, both named after my daughters; Kingsley Rose and Kodi Jane. I am thrilled for you guys to try it and share the moments y’all create with your loved ones, 🍷” the 29-year-old added.
In the first Instagram post from Allen Rose Wine, the wine bottles are featured against the background of a white tablecloth. The bottles’ black labels include the white outline of a rose set behind the large, bold print of the Allen Rose name in all lowercase letters.
Katelyn’s husband Kane Brown is ready to raise a glass to his wife’s new venture, sharing on Instagram, “My beautiful wife’s wine is available for presale March 30th! Where’s our wine drinkers?? 🍷”
Allen Rose Wine is available for presale beginning March 30, 2022.
Additional information will become available on Allen Rose Wine’s website in the coming weeks, sign up for the company’s newsletter to be the first to know any updates on the brand, HERE.