Luke Bryan Dedicates Performance Of “One Margarita” And “Play It Again” To Two Small Nashville Businesses

Luke Bryan performed his 25th consecutive No. 1 single “One Margarita” and his smash hit “Play It Again” during his appearance on Verizon’s Big Concert on Sunday (Feb. 7), following Super Bowl LV.

Live from Tampa, Florida, the country superstar performed alongside a drummer and guitarist. He dedicated his performance to two small Nashville businesses including Mike’s Ice Cream and Coffee Shop and Friedman’s Army Navy Surplus Store.

“It’s been a very challenging year for i’m certainly a Nashville guy, between when we kicked off 2020, when we had just a terrible tornado situation roll through Nashville and so that kick started 2020 and obviously the pandemic.” Bryan said. “So many businesses in our area, I just want to send out a lot of love to Mike’s Ice Cream and Coffee Shop and then there was another small business that’s very very familiar with me called Friedman’s Army Navy Surplus Store, it’s a place I used to go buy fishing tackle and some hunting equipment from right there on 21st. The thing about Mike’s Ice Cream Shop is that it’s on 2nd avenue and Christmas morning the bombings really affected it, so it’s just been a tough year.”

Watch his full performance below.

Join our $10 million commitment to small businesses with a donation of your own. By using #BigConcertSmallBiz viewers can tag their favorite small businesses or text SMALLBIZ to 20222 to make a one-time donation of $10 to Local Initiatives Support Corporation (LISC).

Verizon’s Big Concert also featured performances from Alicia Keys, Brandi Carlile, Christina Aguilera, Eric Church, H.E.R., Jazmine Sullivan, Miley Cyrus and Brittany Howard.

Hosted by Tiffany Haddish, Verizon’s Big Concert for Small Business aired on Sunday (Feb. 7) on Verizon’s Twitter, TikTok, Twitch and YouTube at 11 p.m. EST, following Super Bowl LV.

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