Kenny Chesney introduced a new Blue Chair Bay Rum flavor in honor of National Rum Day.
The country superstar took to social media on Tuesday (Aug. 16) to unveil the newest addition to his premium-blended Blue Chair Bay collection, Mocha Rum Cream.
“Hi everybody, it’s Kenny Chesney saying Happy National Rum Day and I’m also very thrilled to say we are releasing Mocha Rum Cream September 1 as a limited time offer,” Chesney said in the clip on Instagram. “Enjoy!”
After a high demand for the Mocha flavor by No Shoes Nation, Mocha Rum Cream will officially make its debut on September 1.
According to a press release, “Blue Chair Bay® Mocha Rum Cream explores the richer, more indulgent side of the Caribbean flavor spectrum. Featuring an intricate blend of well-brewed coffee mingled with a rich chocolate flavor, the new member of the flavor family also carries notes of coconut and spices in a highly sophisticated blend.”
“Some people like a cup of coffee or an after-dinner drink following their meal,” Chesney shared. “We decided to make Mocha Rum Cream to take some of the work out of making those kinds of indulgences happen. As simple or as fancy as you want it, this is the flavor of coffee, rum and chocolate that’s balanced to perfection.”
Mocha Rum Cream is less-than-99 calories per 1.5 ounce per pour (or serving) and can be enjoyed in an elegant cocktail, with coffee or splashed on the rocks.
Blue Chair Bay® Mocha Rum Cream joins previously released flavors: Blue Chair Bay® Pineapple Rum Cream, Blue Chair Bay® Key Lime Rum Cream, Blue Chair Bay® Banana Rum Cream, Blue Chair Bay® Coconut Spiced Rum Cream and Blue Chair Bay® Mango Rum Cream.
The Rum Cream collection also includes several straight rum flavors. Vegan-friendly Blue Chair Bay® Coconut Rum, Blue Chair Bay® Spiced Rum and the original acclaimed Blue Chair Bay® White Rum provide the unadorned rum experience for those who prefer their drinks classic.
Chesney is currently in the midst of his headlining stadium and amphitheater trek, dubbed the Here And Now Tour.