Morgan Wallen just announced a major partnership with The Ryl Company’s iced tea, RYL Tea, a zero-sugar iced tea product with no artificial ingredients.
The iced tea comes in a variety of flavors, including Peach, Lemon, “OG Green” and Raspberry, and is filled with their proprietary “polyphenol technology” and delivers the traditional great taste of sweetened iced tea that is usually filled with loads of sugar or artificial ingredients.
In addition to partnering with the company, the chart-topping singer/songwriter also signed on as an investor.
“Something Special” Is Coming Soon
The country superstar took to social media on Monday morning (April 17) to reveal the exciting news with fans via a carousel of photos and a video.
“Wanted to bring y’all a taste of Tennessee… so I’m working on something special for you guys with @therylcompany. Stay tuned…” Wallen wrote on Instagram.
In the clip, Wallen shared his excitement about his new partnership. He also teased fans saying “something special” is coming soon with brand and to “stay tuned” to The Ryl Company’s socials.
Why Did Morgan Wallen Partner With The Ryl Company?
In a press release, Morgan Wallen further elaborated on the partnership and why it’s perfect for him.
“I’ve loved sweet tea since I was a kid,” Wallen shared. “I remember drinking it out of a pitcher on a hot summer day in my Mamaw Boots’ kitchen. A good iced tea brings back very happy memories for me, so when I found Ryl Tea I knew I had something special that I wanted to share.”
The East Tennessee native then explained what he loves about Ryl Tea.
“When I’m on tour, I train daily so I can bring everything I have to the stage, so finding Ryl, an iced tea with no sugar and with no artificial ingredients, has been awesome. I can’t wait to do more with them,” Wallen added, teasing what’s brewing in the near future.
The Ryl Company Founder Blodin Shared His Excitement On Social Media
The founder of The Ryl Company, Blodin Ukella, also shared his excitement via his Instagram stories.
“Been working on this for a minute… grateful, blessed, and thankful for this partnership,” Ukella wrote in Instagram stories.
Wallen signed on to work with the brand after he learned more about its “health conscious and sustainable mission statement.”
He had the opportunity to taste several variations of the tea prior to its January launch and is reportedly already working with the Ryl team to continue to develop new products in the coming months.
Where Can I Buy Ryl Tea?
Ryl Tea is available in major grocery store chains across the Northeast, including Wegmans, Shoprite and Whole Foods Market.
In its first year, the brand is focused on expanding the product in the continental United States, launching nationwide with Sprouts Farmers Market last month and moving quickly to partner with retailers and distributors who are aligned with bringing clean and functional options to legacy categories like iced tea.
The Ryl Company was founded in January of 2023 by beverage industry executive Blodin Ukella.
According to a press release, “the iced tea brand “takes inspiration from the traditional Albanian tea culture, and perfectly combines the real steeped tea benefits (the natural functionality of tea polyphenols) with delicious iced tea flavor and natural sweetness from monk fruit and stevia.”
Fans can purchase Ryl Tea nationwide in stores or via viadrinkryl.com.
Morgan Wallen’s One Night At A Time World Tour
Wallen is currently in the midst of the U.S. leg of his One Night At A Time World Tour, which kicked off with two sold-out shows at American Family Field in Milwaukee, Wisconsin earlier this month.
The One Night At A Time World Tour marks Wallen’s first-time ever headlining stadiums across the globe for multiple nights.
Marking one of the largest tours of 2023 so far and the biggest tour of Wallen’s career, the 58-show trek will visit 30 stadiums, plus arenas, amphitheaters and festivals to fans across four countries and two continents.
The North American leg of the trek will wrap up on October 7 at Tacoma Dome in Washington.
The tour, which kicked off in March with shows overseas in New Zealand and Australia, will return overseas this fall with stops in Canada before heading to The O2 in London on Dec. 3.
In an effort to give back to those in need, Wallen will donate $3 of every ticket sold on the U.S. dates to the More Than My Hometown Foundation. Established in 2021, the foundation benefits causes near and dear to the superstar’s heart, including organizations such as Greater Good Music, Children Are People, the Salvation Army, and the National Museum of African American Music.
Produced by Live Nation, the trek will feature support from ERNEST and Bailey Zimmerman on all dates. HARDY and Parker McCollum will also appear on select dates.
