Lainey Wilson Turns Heads And Her Iconic Style Shines In Wrangler’s Latest Fall Collection – See Photos

“I partnered with @wrangler to show y’all some of their new Fall styles,” Wilson wrote on Instagram.

By

Andrew Wendowski

Andrew Wendowski is the Founder and CEO of Music Mayhem. As a 29-year-old entrepreneur, he oversees content as the Editor-In-Chief for the independent brand. Wendowski, who splits time between Philadelphia, Penn., and Nashville, Tenn., has an extensive background in multimedia. Before launching Music Mayhem in 2014, he worked as a highly sought-after photojournalist and tour photographer, collaborating with such labels as Interscope Records and Republic Records. He has captured photos of some of the biggest names, including Taylor Swift, Metallica, Harry Styles, P!NK, Morgan Wallen, Carrie Underwood, The Rolling Stones, Madonna, Shania Twain, and hundreds more. Wendowski’s photos and freelance work have appeared nationwide and can be seen everywhere from ad campaigns to various publications, including Billboard and Rolling Stone. When Wendowski isn’t running Music Mayhem, he enjoys spending time at concerts, traveling, and capturing photos.

Editorial Policy

|

Posted on August 23, 2023

Share on:

Lainey Wilson; Photo Provided by Wrangler

Lainey Wilson was recently named as the new face of Wrangler, and the brand is highlighting the country star in a new campaign for its fall collection.

Captured in a wide-open ranch setting, the campaign features Wilson posing in a barn, an open field, a log cabin and, of course, with her guitar, wearing new Wrangler items including a denim vest, printed pants, trumpet and velvet flare bottoms, a denim sherpa jacket, western button-down tops and plenty of jeans.

New Face Of Wrangler

Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler

Wilson shared a campaign video on Instagram featuring a compilation of clips from the fall collection photo shoots, showing off Wrangler’s new pieces in further detail.

“Turn heads and capture hearts,” her caption read. “I partnered with @wrangler to show y’all some of their new Fall styles.”

In a voice over, Wilson narrates, “Dear Wild Horses, I see the fire in your eyes. I see how bad you want it. You know how hard it is for us. It’s hard to make them listen, hard to get where you wanna go. But you have my word, I’m gonna stick with you and pull you all night if I have to, like a genuine angel did for me. Just promise — the next Wild Horse you believe in, you do the same for her. Wrangler — long live cowgirls.”

The Louisiana native originally announced her partnership with Wrangler in May, revealing that she would be the face of the brand’s fall/winter 2023 women’s collection. 

“I have been devoted to the Western lifestyle all my life, and there’s nothing that feels more like home than a pair of Wrangler jeans,” Wilson said in a statement at the time. “Teaming up with this brand feels like the perfect fit and there are so many new, exciting, and trendy styles for women in the upcoming collection, including my favorite bell bottom flare pieces.”

Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler

Wrangler Is “Thrilled” To Have Lainey Wilson As An Ambassador

Holly Wheeler, Wrangler’s Vice President of Global Marketing, shared that the brand was “thrilled” to have Wilson on board.

“Over the last several years, Lainey Wilson has become a genuine and inspirational voice to fans of the brand, sharing her honest journey from a PRCA flag girl to an award-winning musician,” Wheeler said.

She continued, “As the most recognized female artist in recent country music history and a leading voice in the Western movement, we’re thrilled to have her represent Wrangler alongside other industry greats like George Strait, Jon Pardi and Cody Johnson.”

Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler

Wilson’s collaboration with Wrangler will continue through the next year, and the singer will serve as the face of the brand’s spring/summer 2024 collection.

Additionally, fans can look forward to a Wrangler x Lainey Wilson Capsule Collection expected to launch in Fall 2024.

Signature Bell Bottom Look

Fans know that Wrangler’s style is in keeping with Wilson’s own look, including letting her stick to her signature bell bottom pants.

In an interview with PEOPLE earlier this year, Wilson revealed how she landed on bell bottoms as her staple piece.

“I realized really quick that as a female in country music, it does not matter if you have a decent voice or if you’re a decent songwriter. You gotta do something that is outside the box to get noticed,” she explained. “I thought, ‘What could I wear that would make me feel like I could take on the whole dang world?’ For me, it was bell-bottoms.”

She added that her love for flared jeans began when she was 8 or 9 years old and her mom bought her a blue leopard print pair.

“It was to the point where my mom was like, ‘Lainey, you gotta take ’em off. We gotta wash ’em,’” she recalled. “But I loved them. I loved the way that they made me feel. They made me feel sassy and like I could do anything.”

Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler

For more information on Lainey Wilson’s collaboration with Wrangler, click HERE.

See Photos Of Lainey Wilson Wearing Wrangler’s Fall Collection

Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Lainey Wilson; Photo Provided by Wrangler
Share on:

Tagged with:

Written by

Andrew Wendowski is the Founder and CEO of Music Mayhem. As a 29-year-old entrepreneur, he oversees content as the Editor-In-Chief for the independent brand. Wendowski, who splits time between Philadelphia, Penn., and Nashville, Tenn., has an extensive background in multimedia. Before launching Music Mayhem in 2014, he worked as a highly sought-after photojournalist and tour photographer, collaborating with such labels as Interscope Records and Republic Records. He has captured photos of some of the biggest names, including Taylor Swift, Metallica, Harry Styles, P!NK, Morgan Wallen, Carrie Underwood, The Rolling Stones, Madonna, Shania Twain, and hundreds more. Wendowski’s photos and freelance work have appeared nationwide and can be seen everywhere from ad campaigns to various publications, including Billboard and Rolling Stone. When Wendowski isn’t running Music Mayhem, he enjoys spending time at concerts, traveling, and capturing photos.

See more posts from Andrew Wendowski