In April of 2025, Beyoncé embarked on her Cowboy Carter Tour, a stadium run that visited cities across the United States and Europe in support of her 2024 album, Cowboy Carter. Over 32 dates, the tour grossed $407,600,113, earning the highest total of 2025 and making it the highest-grossing country tour of all time.
In an interview with Pollstar, Beyoncé discussed her historic tour, which continues the themes she focused on with Cowboy Carter surrounding the contributions of Black artists and musicians to American roots and country music.
“This was born from my love and respect for the rich country genre,” the 44-year-old singer said of her latest stadium trek. “For many years, I’ve focused on preserving and celebrating the lost history of the Black cowboy. It was important to me to touch on propaganda and the World Wide Web feeling more like the Wild Wild West these days.”
Explaining that “the overall intention for this tour was to celebrate American resiliency,” Beyoncé, who is from Houston, Texas, shared that she wanted to give the audience a “contemporary Houston Rodeo experience” along with elements of classic theater and opera.
The Cowboy Carter Tour, which played multiple nights at nine stadiums in cities like Los Angeles, Houston and London, employed over 350 crew members, over 100 trucks, eight 747 cargo planes, 20 carpenters, over 40 video crew members, and more than 20 lighting specialists in order to bring Beyoncé’s vision to life. The 44-year-old is known for her incredible attention to detail, and she confirmed that to Pollstar while describing her preparation process for the tour.
“I’m extremely hands on. I care deeply about every sound. We arrange and rearrange each song, visual edit, prop and choreo piece until we get it to the best place we can. I push until I feel the soul in every element,” Beyoncé shared. “I care about every formation and camera angle. I push our vendors and engineers to support the designs with new ways to get closer to every human in the stadium. I want everyone to have a front row seat. I always experiment with how live shows can be shot differently. I want the audience to have a cinematic experience live.”
Throughout the tour, Beyoncé was joined on stage by guests including JAY-Z, Destiny’s Child, Shaboozey, Miley Cyrus and more. Both Shaboozey and Cyrus appeared on Cowboy Carter as did a number of other artists including Dolly Parton, Willie Nelson, Linda Martell, Post Malone and Brittney Spencer. The project won the Grammys for Album of the Year and Country Album of the Year, and Beyoncé expressed how proud she is of the fact that her album brought new eyes to country music and expanded people’s perceptions of what a country artist can look like.
“The impact of the COWBOY CARTER era on the country genre will only continue to grow,” she told Pollstar. “It has reinvigorated a space that now has a new audience. And in ten years, the young girls and boys who saw the show will become adults who believe they can be respected as country stars and sing whatever music they love. That makes me proud.”
