Luke Bryan celebrated the release of his new studio album, Born Here, Live Here, Die Here, on Tuesday (Aug. 11) with a performance of the albums title track on Late Night With Seth Meyers.
Bryan recently shared the story behind the track “Born Here, Live Here, Die Here,” which tells the story of living a small town life and speaks directly to the person that is proud of that small town lifestyle.
“The song just paints such a beautiful picture of rural life and a rural mindset. Every line in that song just tells that small town life and it talks to that person that is proud of that small town life,” Bryan explained about the song in a new video. “They don’t need to go look for anywhere else, they’re happy, they’re content, they got everything they want right there and there’s something really really special about those types of people. The second I heard the song it just felt so real for me and it told a story, a big story in my life cause there was many many years I was that guy. It was gonna be Born There, Live There and never leaves. Somehow I left and become a country music singer and I still love to sing about those topics.”
The impressive performance took place at sundown beneath a dimly lit wooden stage in front of a big red barn with three of Bryan’s band members.
You can watch Bryan’s “Born Here, Live Here, Die Here” performance below.

The track was co-written by Jake Mitchell alongside Jameson Rodgers and Josh Thompson.
During the show, Bryan also talked about the new album being released during a pandemic, starting a garden with his boys during quarantine and revealed that fans are using his song “One Margarita” to send him drink orders to he and his wife’s table at his go-to restaurant.
Click HERE to purchase/stream his latest album, Born Here, Live Here, Die Here.