Paramount Outdoors, a division of Paramount Apparel International, is thrilled to announce the addition of three of the biggest names in the music industry to their roster of Engineered Hunting Gear (EHG) ambassadors as they join the EHG Tribe.
Country music stars Colt Ford, Brantley Gilbert and Lee Brice will join the roster of the EHG Tribe, which already touts 12 of the biggest names in hunting and fishing. Eagle-eyed fans may have noticed this official partnership was in the works as far back as November, when the official EHG Tribe logo was released and Ford was featured as one of the inaugural members depicted.
Colt, Brantley and Lee will form the “Country Tribe” contingent on the EHG Tribe and be featured on all apparel, headwear and accessories hangtags, as well as in-store signing and social media platforms.
“I partnered with Paramount Outdoors from the start of the EHG Tribe and couldn’t be more happy to have Brantley and Lee join me in this elite and unique team,” Ford said. “I’m excited to continue to bring my fans exciting and unique opportunities and pieces that are engineered for the outdoors and something I use personally.
“What makes it even better is the fact that we’re bringing cutting-edge, trend-ahead hunting and fishing gear that’s the best-in-the-business. There’s nothing even close to what Paramount Engineered Hunting Gear brings to the table.”
Ford, whose new album “We The People,” is set for release in late September, is one of the most well-known names in the recording industry and Nashville, and is a fan favorite with more than 2.5 million social media followers, 1 Billion streams, and more than 3 million albums sold.
“We’re thrilled to add three of the biggest names in country music to an already outstanding roster of men and women who are enthusiastic ambassadors for the outdoors and our products,” said Tim Berry, Vice President of Paramount Outdoors “You’d be hard pressed to find three more genuine, down-to-earth people than Colt, BG and Lee and we’re excited for them to join the tribe and work with EHG.”
Though he’s had an incredibly successful career with his own music, Ford is also known for co-writing Jason Aldean’s No. 1 hit, “Dirt Road Anthem,” and Brantley Gilbert’s No. 1, “Country Must Be Country Wide.”
Gilbert, an avid outdoorsman and conservationist who also owns and manages Countrywide Whitetails, a 433-acre farm in Alabama that features trophy whitetail and red stag hunts, couldn’t be more proud to join the EHG Tribe.
“Man, this is just an awesome opportunity to share my love for the outdoors with the members of BG Nation and two of my friends in the industry,” Gilbert said. “We’re all about having fun and enjoying the outdoors together, and I’m excited to share more of that side of my life with fans.”
Gilbert, a South Georgia-born and bred star who The New York Times raved, “comes on like a revving monster-truck engine, backed by heavy rock guitar”, is currently on tour. The blue collar country songwriter is performing classics like “Bottoms Up,” “Miles of Memories,” “The Weekend,” “You Don’t Know Her Like I Do,” “Country Must Be Country Wide” and “One Hell of An Amen,” as well as road-testing some new music.
“This has already just been a great time, getting to know the tribe and spend time with BG and Colt,” Brice said. “I’m excited to share our passion for the outdoors with fans and help get people outside.”
Brice, the singer and songwriter, behind hits like “Love Like Crazy,” “Hard to Love,” “I Don’t Dance,” “Parking Lot Party”, “Drinking Class”, and “That Don’t Sound Like You”.
“Love Like Crazy” was the top country song of 2010 according to Billboard Year-End, and broke a 62-year-old record for the longest run on the country chart. Besides his own material, he has also co-written singles for numerous top country artists. His song, Brooks’s “More Than a Memory”, was the first song ever to debut at number one on the country chart, while Eli Young Band’s “Crazy Girl” was the Billboard Year-End top country song of 2011.
Ford, Gilbert and Brice will join current tribe members Amy Ray, Tina Henry, Brandy Bennett, Kristy Kellick, Brooke Benham-Wright, Hannah Hatch, Mike Flaskey, Matt Wright, Mike Burnside, Justin Bertoldie, Taylor Phillips and Mike Tussey.
Fans can keep an eye on social media for more information on special product releases from each artist and upcoming opportunities to engage with the Tribe. ENGINEERED HUNTING GEAR: There Is No Offseason when you’re Always Outside.